HOME OF THE DAY BY THE PUGET SOUND BUSINESS JOURNAL

Home of the Day is a unique opportunity to showcase your property each month to over 340,000 affluent home buyers with a net worth over $2.4 million in the Seattle market. 

  • Up to 20 high resolution property photos so users can explore each listing room-by-room; Social tools to share property on Twitter, LinkedIn, Facebook and Google+; Promotion as integrated native content on homepages and article pages - both full site and mobile twice per month; Tease of 3 more Home of the Day properties following the gallery with link to index page showcasing all Home of the Day properties; Dynamic slide show controls so user can easily scroll through images or click to next photo; Live on site 24 hours a day, 7 days a week for 30 days


LUXURY HOME MAGAZINE

Luxury Home Magazine is the leader in the market specific presentation of luxury homes and the luxury lifestyle. The publication is an oversized "Coffee Table Magazine" featuring beautiful photography of exceptional homes with an easy to read layout. Utilizing the most effective methods of targeted delivery to the wealthiest and most affluent buyers and sellers of luxury real estate, Luxury Home Magazine is devoted to providing the highest quality of homes, goods and services available to readers. Luxury Home Magazine, the definitive publication for luxury real estate.

  • 27,000+ magazines are printed each and every issue. (Luxury Home Magazine is printed 6x a year, bi-monthly).
  • 80,000+ readers each and every issue.
  • 18,000+ magazines are direct mailed to the area’s most influential residents including professional athletes, celebrities, CEO’s, dignitaries, and into targeted households that meet the appropriate criteria.

LUXE MAGAZINE

Luxe Interiors + Design Magazine™ is the uncompromised source for those with a passion for creating beautiful surroundings and living well. It is the influential go-to guide that leads readers to discover and acquire local and national resources for design, decorating, architecture and renovation. Curated for the affluent, sophisticated homeowner, Luxe Interiors + Design Magazine™ is the only luxury publication that offers access to the local design and architecture scene, while also covering national design news and trends. The Luxe Interiors + Design Magazine™ network and its influence extends nationally into local markets reaching in-market readers.

Average age of Luxe readers is 53 years of age with an average household income of over $125,000. 99% of Luxe readers have a household net worth of $2 million or greater. Luxe has 450,000 total national distributions with 400,000 guaranteed audited circulations.


ALASKA AIRLINES MAGAZINE

Alaska Airlines Magazine focuses on the people and places of the Alaska Airlines route system, exploring the issues, trends and events that shape these regions. On board Alaska Airlines, the average reader is 49 years of age with an average household income of $103,000 annually. Research shows that Alaska Airlines has a 61% readership, with an average 935,260 monthly readers. The average number of passengers boarding Alaska Airlines per month is estimated at 1,533,213. 

Alaska Airlines serves the areas of Alaska, Arizona, California, Colorado, Florida, Georgia, Hawaii, Idaho, Illinois, Massachusetts, Minnesota, Missouri, Montana, Nevada, New York/New Jersey, Oregon, Pennsylvania, Texas, Washington, Washington D.C, Western Canada and Mexico, totaling at 90 destinations served.


SEA MAGAZINE

Sea Magazine has been around for over 106 years (Born 1908 Seattle, Wa) and has been the number one marine publication serving active affluent boaters from the Pacific Northwest including British Columbia and Alaska, clear down to Southern California and Baja California, Mexico. They own boats in the 40’ to 90’ range and have the money to spend. September issue at Lake Union Boat Show!

  • Circulation (aprox. 20,000 subscribers in the PNW): 62,000 
  • Average Income: $309,000 
  • Net Worth: $4,637,980 
  • Took action on a product or service seen in Sea Magazine: 87.4% 
  • Own a Boat: 92.4% Boats per Household: 2.8 
  • Male Readership: 94.7% 
  • On all “Kenmore Air” flights & Terminals 
  • Included in Welcome Bags at Major Ports 
  • Extra distribution at Seattle Boats Shows

425 MAGAZINE

Exclusive. That’s what 425 magazine is. And with that exclusivity comes a market share and readership unlike any other. 425 is the only paid publication for and about the Eastside. No other magazine can reach, inform, entertain, enlighten and influence the way 425 magazine does. 425 has a strong and loyal readership, made up of affluent, influential consumers making 425 a priority market. 

  • Average HHI: $386,372 
  • College Education: 96% 
  • Hotel Distribution: 5,060 
  • Circulation: 133,020 
  • Digital Media: 12,636 
  • Median Net Worth: $1,848,344

At the core of our brand’s strategy are relationships with pre-eminent media powerhouses in both the print & online arenas including: The New York Times, The Wall Street Journal, The Telegraph Media Group, Google, Architectural Digest, the Hong Kong Tatler and the Financial Times.


Sotheby’s International Realty's® online distribution of property listings is exclusive to our global brand and we have partnered with top-tiered publications and media channels. This means unparalleled access to worldwide websites everywhere the consumer is online. It’s the added value that our truly global brand offers - at no extra cost - the Sotheby’s International Realty advantage.

At the core of the brand’s strategy are the relationships with pre-eminent media powerhouses in both the print and online arenas including: The New York Times, The Wall Street Journal, The Telegraph Media Group, Google, Architectural Digest, the Hong Kong Tatler and the Financial Times. These relationships were developed to showcase unique properties from the Sotheby’s International Realty brand’s 830 offices in 61 countries and territories through unique, media-rich advertising units that offer an immersive experience and position the brand in front of a relevant audience of consumers worldwide. Several relationships feature elements that are exclusive to the Sotheby’s International Realty brand.

The Sotheby’s International Realty website, SIR.com, attracts more consumers to search, view and inquire than any other luxury real estate website. The collaboration between realty and auction leverages our brand’s rich history, heritage and sophistication to enhance market perceptions about the properties we represent. 

In the global markets we serve, this is a powerful differentiator. Millions of viewers immerse themselves in our collection of millions of vibrant, quality property photographs. And all of this is available on multiple devices, languages and currencies.


50

CURRENCY CONVERSIONS
UPDATED 4 TIMES PER DAY

16

HUMAN TRANSLATED
LANGUAGES

14M+

SIR.COM UNIQUE VISITORS
IN 2014

48%

UNIQUE VISITORS FROM
OUTSIDE THE U.S.

East Meets West

The Asia Desk, exclusively at Realogics Sotheby's International Realty, is a team of independent brokers fluent in foreign languages, customs and logistics when working with international home buyers. Far more than a website, our listings are directly represented abroad with unparalleled exposure both here at home and overseas. When you're targeting a global audience, working with the right team makes all the difference in the world. The Asia Desk operations are directly networked with Beijing Sotheby’s International Realty, which Realogics Sotheby's International Realty referred to the franchise system and helped to establish.

Behind these doors lies a dynamic approach led by RSIR into the Asian marketplace. This is a summary of our ongoing initiatives to emerge with Asia through exclusive relationships, events, collateral, partnerships and marketing.


WeChat & Custom Publishing Targeted at an Asian Audience

1. First ever all-Mandarin publication “Seattle Luxury Living” magazine

2. Exclusive WeChat real estate portal with AdSage available to over 600 million DAILY users

3. First ever mainland China affiliate Beijing Sotheby’s International Realty and respected network with gateway cities around the world

4. Thought leader on developing trends with Asian home buying and investment in Seattle

5. Development of Asia Services Group retail center at Great Wall Mall

6. Ongoing influence as regional representative with Washington State China Relations Council